You can personalize messages to address recipients by name, or to reflect other information (usernames, passwords, nicknames) from a recipient's profile in Constituent Manager. (To use information not in Constituent Manager, please submit a Data Upload ticket at least one week prior to the tentative send date.)
Messages' "Personalization" options allow you to insert a user's profile data by means of placeholder text. For instance, instead of addressing recipients as "Dear Reader," you could address them by their first name by using the %firstname% placeholder. When your message is sent, Messages will automatically replace the placeholder text with the appropriate data from the user's Constituent Manager profile.
Using the template and message editor, you can insert personalization placeholders into any text element.
Click on the text element to edit it, then click the "Merge tags" button to display the available placeholders.
In addition to personalization, you can also use merge tags to send users their portal login information, including a link to reset their password (not a plain-text password). Please note: The password reset link will expire 24 hours after sending.