Custom Links are a great way to provide your users with convenient access to content that is not integrated into the app and can be accessed via URLs, such as:
Pages on your responsive website with signup or payment forms
Links to your school’s or district’s social media pages
Links to third-party service providers, such as school accounts, lunch vendors, or LMS
Links to your school’s SIS, where they can provide an optimal experience for your users based on how their platform is set up
External links usually open up in the device’s browser, but some links may open inside another app, if the user has the app installed and the service supports it. For example, https://www.instagram.com/finalsite opens Finalsite’s page in the Instagram app, if the app is installed on your phone.